"All told there are more than four hundred different types of Chinese cigarettes, each with a distinct identity and meaning. Around Beijing, peasants smoke Red Plum Blossom whites. Red Pagoda Mountain can be found in the pockets of average city folk. Middle-class entrepreneurs like Zhongnanhai Lights. Businessmen with a flair for foreign sport State Express 555. A nouveau riche tosses out Chunghwa like it’s rice. Pandas are the rarest best of all. That was Deng Xiaoping’s favorite brand, and government quotas make them hard to find; a single pack costs more than twelve dollars. If you carry Panda, you’re probably just being pretentious."
— Peter Hessler, Country Driving